Author Archive | Sarah Macfadyen

Beyond the LOLs and Hashtags: English Is the Language of Online Business

Beyond the LOLs and Hashtags: English Is the Language of Online Business

British colonialism, world wars, Hollywood blockbusters—for reasons that stretch back for generations, English dominates the world scene, particularly when it comes to business. As the world shrinks and communications diversify, global professionals have come to rely on the Internet for fast, reliable, and shareable online business exchanges. In this system of global online communication, English […]

Continue Reading
Top 6 Business Tools

Top 6 Business Tools

Improve your efficiency with the latest business tools Whether you are a sole trader or a growing concern, chances are that you never seem to have enough time to complete all the tasks your business demands. Technology helps the entrepreneur expand his or her efficiency to stretch those precious hours. You can improve your own […]

Continue Reading
9 SEO Mistakes to Avoid at All Costs

9 SEO Mistakes to Avoid at All Costs

Ah, search engine optimization (SEO). There’s nothing quite like trying desperately to make an algorithm favor you to make you miss the good old days of traditional marketing and advertising. You already spend half your life trying to get people to approve of you, and now you have to do the same thing with an […]

Continue Reading